Don’t put up with icky, germy residue on your baby’s pacifier any more. Traditional cleaning methods don’t kill all the germs and will leave leftover cleaning products on the nipple. Bert and Bratt’s pure-Go sanitizes pacifiers with UV light to kill 99.99% of germs. Just place the pacifier in the UV light area, push the button and “Baby” releases oxygen to combine with 245 nm wavelength UV light to create ozone, which safely eliminates the germs. Instead of cleaner residue, the only by-product is oxygen. In just four minutes the light will flash, and your baby’s binkie is back in business.